The client was excited to launched the new brand on their website and will continue to roll out the new branding onto hangers and aircraft in the near future.
— RESULTS
We provided a new brand promise around the concept “Master the Skies” to communicate how JTW provides clients with a seamless and personalized flying experience, on their terms, every time.
The monogram symbol was carefully crafted to demonstrate the precision of flight and the seamless full-service support of JTW.
— SOLUTION
Jet The World, a full-service private jet service, has been in service for over a decade and were ready for their next step in their evolution. They saw that it was the right time as their were expanding not only their fleet, but also their business offering, to wrap it with a new story and brand that would differentiate them from others in the space.
— CHALLENGE
Visual Identity System Design
Guidelines
— Services
Executive Creative Director
Young Na Kim
— Role
JET THE WORLD
Previous
Next
— CREDITS
Design
Verbal
Strategy
Dan Golden
Leesa Wytock
@Rarefy